PRESS DAY AW’14

Press day aw 2014 with Hashtag by Lily

Every first time of something is exciting and a memorable moment. In my 7 months of blogging, I am delighted to have experienced a few ‘first times’ that definitely has enriched my blogger existence. The first time that I got invited to a bloggers event, the first time I had a shooting date with a blogger, the first time I attended a fashion show, the first time I was recognised by a follower, the first time I host a bloggers event (oke this one is still yet to come, but I am already busy with the organisation of it ;)). Yes, I have shared all those moments here with you, so here I have another first time for you today. That is: the first time I visit a ‘press day’!!

I wasn’t really aware of these kind of ‘press days’. Not until another blogger Terry (Terry Couture) pointed this out to me.
Now, I have been laying in bed since Monday night with a damn flu again. But I was too afraid of missing out. So I took two aspirins and put some extra make up on to disguise my sick face. Before I knew it, I was walking into the World Fashion Centre building again, this time to visit SO PR and Anna Scot.

These press days are essentially organized for the media, like magazines, to show a preview of the fall/winter 2014 collection, in order to plan their purchase & shoots in advance. For me as a blogger it is interesting to see what will be in fashion next season. To be honest, at the moment I actually don’t want to think about the winter yet ;) (But I couldn’t help spotting a few great coats already) Luckily they still have the spring/summer collection available. So I was selecting pieces for my endless wish list. Besides the common brands that I already know and use, I also got to know a few ‘new’ great brands, such as Set, Gaudi, Jéh, Marc Coblen, Anna Scott etc.

Despite that I was not feeling so well, I had a blast meeting very nice people who gave us a great tour through the collections (special thanks to Bradley, Jessy J & Cécile). I can’t wait for the next ‘press days’ already!!

Below you will find a little impression of this afternoon with me in photos and even a little video (while I was at SO PR). At the end you see what I wore yesterday. The usual ‘casual chic’ that is. I had no time and no fuss to be creative, so putting on my comfy sweater and jeans was reflecting my mood well. I pimped the outfit with the heels and Chanel bag though ;)

SO PR
press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day7

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

press day SO PR by Hashtag by Lily

Anna Scott
press day Anna Scott by Hashtag by Lily

press day Anna Scott by Hashtag by Lily
{wall sticker] I totally agree with this, such a great quote to live by!

press day Anna Scott by Hashtag by Lily

press day Anna Scott by Hashtag by Lily

press day Anna Scott by Hashtag by Lily

press day Anna Scott by Hashtag by Lily

OOTD
OOTD Hashtag by Lily

OOTD Hashtag by Lily

shirt: Forever21 / cardigan: H&M / jeans: Mango / necklace: Restored / watch: Diesel / bag: Chanel / heels: Zara (old)

#byLily